Side Hustle: From Idea to Income in 27 Days
The author of the New York Times Bestseller THE $100 STARTUP shows how to launch a profitable side hustle in just 27 days.
For some people, the thought of quitting their day job to pursue the entrepreneurial life is exhilarating. For many others, it’s terrifying. After all, a stable job that delivers a regular paycheck is a blessing. And not everyone has the means or the desire to take on the risks and responsibilities of working for themselves.
But what if we could quickly and easily create an additional stream of income without giving up the security of a full-time job? Enter the side hustle.
Chris Gullibeau is no stranger to this world, having launched more than a dozen side hustles over his career. Here, he offers a step-by-step guide that takes you from idea to income in just 27 days.
Designed for the busy and impatient, this detailed roadmap will show you how to select, launch, refine, and make money from your side hustle in under a month. You’ll learn how to:
• Brainstorm, borrow, and steal to build an arsenal of great side hustle ideas (day 3)
• Apply “Tinder for Side Hustle” logic to pick the best idea at any time (day 6)
• Learn, gather, or create everything you need to launch; then set up a real life way to get paid (days 13-14)
• Start raking in the money by channeling your inner Girl Scout (day 18)
• Master the art of deals, discounts, and special offers (day 21)
• Raise your game: improve, expand, or make more money off your hustle (days 24-26)
A side hustle is more than just another stream of income, it’s also the new job security. When you receive paychecks from different sources, it allows you to take more chances in your “regular” career. More income means more options. More options equals freedom. You don’t need entrepreneurial experience to launch a profitable side hustle. You don’t have to have an MBA, or know how to code, or be an expert marketer. You don’t need employees or investors. With Chris as a guide, anyone can make more money, pursue a passion, and enjoy greater security – without quitting their day job.
“A Side Hustle isn’t about making a few extra bucks selling lemonade to your neighbors. Chris Guillebeau has created a step-by-step methodology for imagining, building, and launching side projects that can earn real, serious cash. In my years investing on Shark Tank, I’ve seen firsthand how side hustles can take off and grow into some major profits. Whether you want to supplement your pay check, or jumpstart a full-fledged business, Guillebeau will show you how to get your hustle going in just 27 days flat.” – Daymond John, star of ABC’s Emmy Award winning business show Shark Tank
“The essential guide for anyone who wants to create more freedom, opportunity, and security by launching a profitable side hustle” On his popular podcast, Chris often says, “Inspiration is good, but inspiration combined with action is so much better,” and Side Hustle provides both. It’s packed with practical tips and strategies—illustrated by compelling stories of real-life hustles—that will inspire readers to start their side hustles now. “- Gretchen Rubin, bestselling author of The Four Tendencies and The Happiness Project
“Chris Guillebeau is back with another book that will teach you not just how to earn more, but ultimately how to live better. He says we can all benefit from a ‘side hustle,’ work you we do in addition to our day job. And he shows us how to make it happen. In fact, if you follow Chris’s guidance, you can establish your own side hustle in just 5 week. What’s stopping you?” — Daniel H. Pink, bestselling author of Drive and To Sell is Human
“There’s a great temptation to assume that side hustles are just for “special people,” like artists, dreamers, and 17-year-old computer geniuses. But Guillebeau deftly proves everyone can (and should) have a side hustle. More than that, he shows you how. He is living proof that this book works, and so are the many people who have followed his roadmap.”- Jon Acuff, New York Times Bestselling Author of Finish
“Hobbies cost you money, legit side businesses make money. If you want to get on the road to financial freedom and enjoy more passion and choice in your life, Side Hustle can help you take the first critical steps. “ Jessica Herrin, CEO and Founder, Stella and Dot
About the Author
CHRIS GUILLEBEAU is the New York Times bestselling author of books including The $100 Startup, The Happiness of Pursuit, and The Art of Non-Conformity. He is also the founder and host of Side Hustle School, a daily podcast with more than 2 million downloads per month. During a lifetime of self-employment and side hustling, he visited every country in the world (193 in total) before his 35th birthday.
The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
In The $100 Startup, Chris Guillebeau shows you how to lead of life of adventure, meaning and purpose – and earn a good living.
Still in his early thirties, Chris is on the verge of completing a tour of every country on earth – he’s already visited more than 175 nations – and yet he’s never held a “real job” or earned a regular paycheck. Rather, he has a special genius for turning ideas into income, and he uses what he earns both to support his life of adventure and to give back.
There are many others like Chris – those who’ve found ways to opt out of traditional employment and create the time and income to pursue what they find meaningful. Sometimes, achieving that perfect blend of passion and income doesn’t depend on shelving what you currently do. You can start small with your venture, committing little time or money, and wait to take the real plunge when you’re sure it’s successful.
In preparing to write this book, Chris identified 1,500 individuals who have built businesses earning $50,000 or more from a modest investment (in many cases, $100 or less), and from that group he’s chosen to focus on the 50 most intriguing case studies. In nearly all cases, people with no special skills discovered aspects of their personal passions that could be monetized, and were able to restructure their lives in ways that gave them greater freedom and fulfillment.
Here, finally, distilled into one easy-to-use guide, are the most valuable lessons from those who’ve learned how to turn what they do into a gateway to self-fulfillment. It’s all about finding the intersection between your “expertise” – even if you don’t consider it such — and what other people will pay for. You don’t need an MBA, a business plan or even employees. All you need is a product or service that springs from what you love to do anyway, people willing to pay, and a way to get paid.
Not content to talk in generalities, Chris tells you exactly how many dollars his group of unexpected entrepreneurs required to get their projects up and running; what these individuals did in the first weeks and months to generate significant cash; some of the key mistakes they made along the way, and the crucial insights that made the business stick. Among Chris’s key principles: if you’re good at one thing, you’re probably good at something else; never teach a man to fish – sell him the fish instead; and in the battle between planning and action, action wins.
In ancient times, people who were dissatisfied with their lives dreamed of finding magic lamps, buried treasure, or streets paved with gold. Today, we know that it’s up to us to change our lives. And the best part is, if we change our own life, we can help others change theirs. This remarkable book will start you on your way.
“The $100 Startup is a twofer: It’s a kick in the pants to get started on your dream and a road map for finding your way once you begin. If you’re not ready to launch your own business after reading this book, you need to go back and read it again!”
— Daniel H. Pink, New York Times bestselling author of Drive and A Whole New Mind
“In this valuable guide Chris Guillebeau shows that transforming an idea into a successful business can be easier than you think…You are in charge of which ideas deserve your time, and this book can help you wake up every morning eager to progress to the next step.”
— Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO of Zappos.com
“The money you have is enough. Chris makes it crystal clear: there are no excuses left. START. Start now, not later. Hurry.”
–Seth Godin, New York Times bestselling author of The Bootstrapper’s Bible
“Everything Chris Guillebeau does is in earnest. The ideas inside this book will lead you to a better place.”
— Chris Brogan, President of Human Business Works and author of Trust Agents
“With traditional career doors slamming shut, it’s easy to panic, but Chris Guillebeau sees opportunities everywhere. Making a career out of your passion sounds like a dream, but in this straight-forward, engaging book he shows you how to get it done, one simple step at a time.”
— Alan Paul, author of Big in China
“Delivers exactly what a new entrepreneur needs: road-tested, effective and exceptionally pragmatic advice for starting a new business on a shoestring.”
— Pamela Slim, author of Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur
“Guillebeau has been in the trenches for years, and in The $100 Startup he guides you step-by-step through how he and dozens of others have turned their passions into profits. It’s essential reading for the solopreneur!”
— Todd Henry, author of The Accidental Creative
“This book is more than a “how to” guide, it’s a “how they did it” guide that should persuade anyone thinking about starting a business that they don’t need a fortune to make one.”
— John Jantsch, author of Duct Tape Marketing and The Referral Engine
“Crammed with data, checklists, models, and concrete examples. Thoughtful, funny, and compulsively readable, this guide shows how ordinary people can build solid livings, with independence and purpose, on their own terms.”
— Gretchen Rubin, author of the #1 New York Times bestseller The Happiness Project
Better Than Before: What I Learned About Making and Breaking Habits–to Sleep More, Quit Sugar, Procrastinate Less, and Generally Build a Happier Life
New York Times Bestseller | Washington Post Bestseller
The author of the blockbuster New York Times bestsellers, The Happiness Project and Happier at Home, tackles the critical question: How do we change?
Gretchen Rubin’s answer: through habits. Habits are the invisible architecture of everyday life. It takes work to make a habit, but once that habit is set, we can harness the energy of habits to build happier, stronger, more productive lives.
So if habits are a key to change, then what we really need to know is: How do we change our habits?
Better than Before answers that question. It presents a practical, concrete framework to allow readers to understand their habits—and to change them for good. Infused with Rubin’s compelling voice, rigorous research, and easy humor, and packed with vivid stories of lives transformed, Better than Before explains the (sometimes counter-intuitive) core principles of habit formation.
Along the way, Rubin uses herself as guinea pig, tests her theories on family and friends, and answers readers’ most pressing questions—oddly, questions that other writers and researchers tend to ignore:
• Why do I find it tough to create a habit for something I love to do?
• Sometimes I can change a habit overnight, and sometimes I can’t change a habit, no matter how hard I try. Why?
• How quickly can I change a habit?
• What can I do to make sure I stick to a new habit?
• How can I help someone else change a habit?
• Why can I keep habits that benefit others, but can’t make habits that are just for me?
Whether readers want to get more sleep, stop checking their devices, maintain a healthy weight, or finish an important project, habits make change possible. Reading just a few chapters of Better Than Before will make readers eager to start work on their own habits—even before they’ve finished the book.
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich
The New York Times bestselling author of The 4-Hour Body shows readers how to live more and work less, now with more than 100 pages of new, cutting-edge content.
Forget the old concept of retirement and the rest of the deferred-life plan–there is no need to wait and every reason not to, especially in unpredictable economic times. Whether your dream is escaping the rat race, experiencing high-end world travel, or earning a monthly five-figure income with zero management, The 4-Hour Workweek is the blueprint.
This step-by-step guide to luxury lifestyle design teaches:
• How Tim went from $40,000 per year and 80 hours per week to $40,000 per month and 4 hours per week
• How to outsource your life to overseas virtual assistants for $5 per hour and do whatever you want
• How blue-chip escape artists travel the world without quitting their jobs
• How to eliminate 50% of your work in 48 hours using the principles of a forgotten Italian economist
• How to trade a long-haul career for short work bursts and frequent “mini-retirements”
The new expanded edition of Tim Ferriss’ The 4-Hour Workweek includes:
• More than 50 practical tips and case studies from readers (including families) who have doubled income, overcome common sticking points, and reinvented themselves using the original book as a starting point
• Real-world templates you can copy for eliminating e-mail, negotiating with bosses and clients, or getting a private chef for less than $8 a meal
• How Lifestyle Design principles can be suited to unpredictable economic times
• The latest tools and tricks, as well as high-tech shortcuts, for living like a diplomat or millionaire without being either
“It’s about time this book was written. It is a long-overdue manifesto for the mobile lifestyle, and Tim Ferriss is the ideal ambassador. This will be huge.”
—Jack Canfield, Co-creator of Chicken Soup for the Soul®, 100+ million copies sold
“This is a whole new ball game. Highly recommended.”
—Dr. Stewart D. Friedman, Director of the Work/Life Integration Project, The Wharton School
“Stunning and amazing. From mini-retirements to outsourcing your life,
it’s all here. Whether you’re a wage slave or a Fortune 500 CEO, this
book will change your life!”
—Phil Town, #1 New York Times Bestselling Author of Rule #1
“The 4-Hour Workweek is a new way of solving a very old problem: just how can we work to live and prevent our lives from being all about work? A world of infinite options awaits those who would read this book and be inspired by it!”
—Michael E. Gerber, Founder & Chairman of E-Myth Worldwide and the World’s #1 Small Business Guru
“Timothy has packed more lives into his 29 years than Steve Jobs has in his 51.”
—Tom Foremski, Journalist and Publisher of SiliconValleyWatcher.com
“Thanks to Tim Ferriss, I have more time in my life to travel, spend time with family and write book blurbs. This is a dazzling and highly useful
—A.J. Jacobs, Editor-at-Large, Esquire Magazine, Author of The Know-It-All
“If you want to live life on your own terms, this is your blueprint.”
—Mike Maples, Co-founder of Motive Communications (IPO to $260M market cap), Founding Executive of Tivoli (sold to IBM for $750M)
“Tim is Indiana Jones for the digital age. I’ve already used his advice to go spearfishing on remote islands and ski the best hidden slopes of Argentina. Simply put, do what he says and you can live like a millionaire.”
—Albert Pope, Derivatives Trading, UBS World Headquarters
“This engaging book makes you ask the most important question that you will ever face: What exactly is it that you want out of work and life, and why? Tim Ferriss is a master of getting more for less, often with the help of people he doesn’t even know, and here he gives away his secrets for fulfilling your dreams.”
—Bo Burlingham, Editor-at-Large, Inc. magazine and author of Small Giants: Companies That Choose To Be Great Instead of Big
“Reading this book is like putting a few zeros on your income. Tim brings lifestyle to a new level–listen to him!”
—Michael D. Kerlin, McKinsey & Company Consultant to Bush-Clinton Katrina Fund and J. William Fulbright Scholar
“Part scientist and part adventure hunter, Tim Ferriss has created a road map for an entirely new world. I devoured this book in one sitting–I have seen nothing like it.”
—Charles L. Brock, Chairman and CEO, Brock Capital Group; Former CFO, COO, and General Counsel, Scholastic, Inc.; Former President, Harvard Law School Association
“Outsourcing is no longer just for Fortune 500 companies. Small and mid-sized firms, as well as busy professionals, can outsource their work to increase their productivity and free time for more important commitments. It’s time for the world to take advantage of this revolution.”
—Vivek Kulkarni, CEO Brickwork India and former IT Secretary, Bangalore;Credited as the “techno-bureaucrat” who helped make Bangalore an IT destination in India
“Tim is the master! I should know. I followed his rags to riches path and watched him transform himself from competitive fighter to entrepreneur. He tears apart conventional assumptions until he finds a better way.”
—Dan Partland, Emmy Award-Winning Producer; American High, Welcome to the Dollhouse
“The 4-Hour Workweek is an absolute necessity for those adventurous souls who want to live life to its fullest. Buy it and read it before you sacrifice any more!”
—John Lusk, Group Product Manager, Microsoft World Headquarters
“If you want to live your dreams now, and not in 20 or 30 years, buy this book!”
—Laura Roden, Chairman of the Silicon Valley Association of Start-up Entrepreneurs;Lecturer in Corporate Finance, San Jose State University
“With this kind of time management and focus on the important things in life, people should be able to get 15 times as much done in a normal work week.”
—Tim Draper, Founder, Draper Fisher Jurvetson; Financiers to innovators including Hotmail, Skype, and Overture.com
“Tim Ferriss’s book is about gaining the courage to streamline your life… But even more than that, it challenges the reader to seriously consider an essential–yet rarely asked–question: What do you really want from life?”
—Rolf Potts, Author of Vagabonding and Travel Columnist for Yahoo! News
“Tim has done what most people only dream of doing. I can’t believe he is going to let his secrets out of the bag. This book is a must read!”
—Stephen Key, Top Inventor and Team Designer of Teddy Ruxpin, Lazer Tag; Consultant to “American Inventor”
About the Author
TIMOTHY FERRISS is a serial entrepreneur, #1 New York Times bestselling author, and angel investor/advisor (Facebook, Twitter, Evernote, Uber, and 20+ more). Best known for his rapid-learning techniques, Tim’s books — The 4-Hour Workweek, The 4-Hour Body, and The 4-Hour Chef — have been published in 30+ languages. The 4-Hour Workweek has spent seven years on The New York Times bestseller list. Tim has been featured by more than 100 media outlets including The New York Times, The Economist, TIME, Forbes, Fortune, Outside, NBC, CBS, ABC, Fox and CNN. He has guest lectured in entrepreneurship at Princeton University since 2003. His popular blog www.fourhourblog.com has 1M+ monthly readers, and his Twitter account @tferriss was selected by Mashable as one of only five “Must-Follow” accounts for entrepreneurs. Tim’s primetime TV show, The Tim Ferriss Experiment (www.upwave.com/tfx), teaches rapid-learning techniques for helping viewers to produce seemingly superhuman results in minimum time.